Lean Startup, based on its three pillars of learning, validation and experimentation, reduces the risk of new startups through fast, efficient and low-cost management. This is the first and only international certification in Lean Startup in virtual mode provided by CertJoin.
This certification aims to ensure that this agile methodology is implemented and internalized by all members of the organization, to land in a structured way an innovative idea.
Implementing Lean Startup in your organization will allow you to develop a minimum viable product, which will satisfactorily meet the needs of your market niche. You will obtain the maximum value from your resources, improve cooperation and teamwork skills and promote a culture of innovation.
The topics you will learn are:
Module I
Essential concepts of the Lean Startup methodology.
How to turn new ideas into business opportunities.
Value proposition.
Importance of the Early Adopter concept.
Competitive advantages.
Customer motivations to boost sales.
Module II
Business model, how to protect it and its importance.
Graphic representations and their interpretation.
Business model ideas.
Module III
What is customer development? Its 4 phases.
Where do I start to validate my business model?
4 types of hypotheses: Context, desirability, feasibility and viability.
How to design testable, measurable and actionable hypotheses?
2 hypothesis prioritization criteria.
Module IV
Problem Experiment
Lean Startup Cycle: Design-Measure-Learn.
5 elements that a good experiment should have.
5 types of problem experiments and 5 free tools.
Experiment 1: How to understand the problem from your customer?
Interpret your customer’s learning: Follow, iterate, pivot or abandon.
Experiment 2.
Interpret your customer’s learning: Follow, iterate, pivot or abandon.
Module V
How to validate a business and increase the chances of success.
Case studies.
How, when and why to do it.
Causes of business death.
Module VI
Online marketing and SEO concepts.
Essential business metrics.
How to increase conversions.
How to design a conversion funnel to generate profitability and scalability.
How to capture the attention of potential investors.
On demand
This certification is focused on the following profiles:
Payment Methods:
– If you are located in Argentina, choose the currency “ARS” on the web and then pay by bank transfer or Mercado Pago (ask for other means of payment).
– If you are outside of Argentina, choose the currency “USD” and then pay by PayPal (ask for other means of payment).
Paypal is available for all countries!
Tel (ARG) : +5491168978677
Tel (USA) : +15129566271